TheUnemploymentDojo's Blog

Posts Tagged ‘exact numbers

If you’re going to pitch and give results that are measurable, then give the actual results. If you can’t provide exact numbers then don’t use this angle. Statements like “sold like crazy”, “made millions of dollars”, “made ridiculous sales” don’t excite the brain one bit. It puts your credibility on the line. We made 124 sales. We earned £24, 370 or we saved 52 jobs. The idea is to get specific without getting too bogged down. The brain wants to be WOWed but not bogged down. Clean up your pitch and add precise numbers.

 

Lee


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Lee Kariuki
1-888-MY-ETHER ext. 04466282

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