TheUnemploymentDojo's Blog

Direct Mail Campaign

Posted on: October 16, 2012

Last two weeks i have bought 3 things out of a direct mail campaign.I had started to disregard mailbox marketing until i bought something straight out of a catalog….Then i asked myself,

What about this strategy got me to buy? Well for one…the perception. It is less crowded and quieter offline than online! We are even perplexed at opening our emails…some marketers are so vicious they even insult the prospect…talk about being foolish! One thing is for sure…you will never get a sale insulting your prospect i don’t care what your selling!

So despite lots of people discrediting snail mail…..there is still lots of value delivering a campaign by mail!

Try it! The conversions are sometimes much better than online! But the optimal marketer, uses both!

 

Lee Kariuki

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Lee Kariuki
1-888-MY-ETHER ext. 04466282

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